It's all fur a great cause
Arsenal players dress up to fundraise for special film with Great Ormond Street Hospital patients.
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Arsenal football players and patients from Great Ormond Street Hospital
Charity match day
On Sunday 29November Arsenal Football Club is dedicating its Premier League match against London rivals Chelsea Football Club to its Charity of the Season, Great Ormond Street Hospital Children’s Charity.
Arsenal players and directors will be donating a day’s wages to help raise funds for Great Ormond Street Hospital and are encouraging supporters to give what they can.
'Fundraising Day' short promotional film
There will be a number of fundraising activities taking place at Emirates Stadium on the match day and to mark the special nature of the match, Arsenal players have participated in a short promotional film alongside Great Ormond Street Hospital patients.
Jake, Paula, Lucy and Ellis are all avid Gooners and were delighted to get involved with the film and to meet their Arsenal heroes!
The light hearted advert, entitled ‘Fundraising Day’, reflects the players’ support for children and their families who are treated at the hospital.
The Gunners stars appear in furry animal mascot costumes completing the task set by the patients; to fundraise on the streets of London to raise money for the charity.
Watch 'Fundraising Day' film
Watch the film on the Be A Gooner. Be a Giver. website
Cesc Fabregas, Arsenal Captain who stars in the advert and who will lead his players in donating a day’s wages said:
I visited Great Ormond Street Hospital back in August so I know what this means to the charity and the patients. I encourage all supporters to follow our lead and give what they can. This advert is a bit of fun for the players and we hope supporters enjoy it, but there is a very real message in it about helping this Hospital and we hope to raise lots of money for this worthwhile cause.
Cesc Fabregas
The team and I have met some patients from Great Ormond Street Hospital on several occasions throughout the partnership so far and we’re all struck by the strength and courage they show in fighting their illnesses. We understand the importance of helping to improve the facilities at the hospital and we’re encouraging all Arsenal fans to help in whatever way they can. The dedicated matchday highlights the work of the charity and gives players, staff and supporters the chance to do something, however small, to help reach this target.
Arsène Wenger, Arsenal Manager
Bacary Sagna and patient, Lucy
The advert was created and shot by the agency, Brothers and Sisters and includes a voiceover by dedicated Gooner, Barbara Windsor MBE, who is also a former patient and long-time supporter of Great Ormond Street Hospital.
For more information on the partnership with Arsenal Football Club visit wwwbeagoonerbeagiver.org
