Our Directors are responsible for the operational management of the charity on a day-to-day basis.

Chief Executive

Louise Parkes

Picture of the CEO of GOSH Charity

Great Ormond Street Hospital Charity (GOSH Charity) is the UK’s largest hospital fundraising charity and the largest dedicated funder of paediatric research in the UK. As Chief Executive Louise Parkes has responsibility for both strategic leadership and operational management of the organisation, which raises money to fund:

  • Rebuilding and refurbishment of the hospital, 
  • Vital medical equipment,
  • Pioneering child health research at GOSH and across the UK 
  • Services that support children and their families.

Louise joined GOSH Children’s Charity as the Chief Executive in May 2019. Prior to her current role, Louise was at the helm of Barnardo's Income and Innovation division, where she led a directorate of over 2,000 people. This included fundraising, brand, marketing, digital, retail and business development. She also had responsibility for the delivery of fostering and adoption services and safeguarding consultancy services. Louise is currently the Chair of the Chartered Institute of Fundraising Nominations Committee and a Non-Executive Director of Wenta, an enterprise agency based in Hertfordshire.

Louise has worked in the sector for more than 25 years and has successfully led fundraising directorates for a number of high-profile, UK-wide organisations including British Heart Foundation and Shelter UK.

Director of Grants

Kiki Syrad

Kiki Syrad - director of grants

Kiki joined GOSH Charity in 2012. As Director of Impact & Charitable Programmes, she is responsible for working with the hospital to agree priorities for charitable funding. This includes developing the charity research strategy, together with the hospital and the UCL Great Ormond Street Institute of Child Health.

Kiki’s team is responsible for grant management and funding, impact evaluation, and grant communications. She completed her undergraduate degree at Monash University, then completed her PhD at the Ludwig Institute for Cancer Research at Melbourne University.

She moved to the UK to take up a Cancer Research UK-funded post-doc at the Weatherall Institute of Molecular Medicine in Oxford. Kiki then joined Breakthrough Breast Cancer in 2005, where she was Head of Research Strategy and Funding. Kiki is a Trustee of NHS Charities Together.

Director of Fundraising

Liz Tait

A portrait of Liz Tait, Director of Fundraising in front of Great Ormond Street Hospital.

Liz is responsible for leading GOSH Charity’s fundraising strategy across all its functions, including individual giving, retail, community fundraising, special events, philanthropy, and corporate partnerships.

As a trustee of the Chartered Institute of Fundraising and Chair of the Standards Advisory Board, she is a well-known face in the fundraising community. Liz joined GOSH Charity after holding a number of senior roles in the charity sector. She was Director of Fundraising at both Teenage Cancer Trust and Battersea Dogs & Cats Home, after heading the Direct Marketing team at British Red Cross, as well as holding marketing roles at Sense and Plan UK.

Liz has been a professional fundraiser for over 20 years and is also a Trustee of People’s Postcode Lottery’s Care, Support & Children’s trusts. Liz is committed to growing and diversifying income to help deliver the greatest possible impact for seriously ill children cared for at GOSH.

Director of Finances & Resources

Bill Cunningham

Bill Cunningham - director of finances and resources

Bill has nearly 30 years’ experience in the public, commercial and charity sector and leads the charity’s finance, people, technology and corporate services (including governance) functions.

Before Bill joined GOSH Charity, he worked in London, New York, Lagos and Johannesburg for British Airways, ending as Regional Business Manager, Africa, before moving to Save the Children UK where he delivered commercial financial leadership across the organization, including involvement in the creation of Save the Children International (SCI) and the transition of Save the Children UK’s 20+ overseas countries to SCI. He joined GOSH Charity from his role as Chief Operating Officer at global children’s charity Plan International UK.

Director of Marketing and Communications

Emma Guise

Emma Guise

Emma Guise is GOSH Charity’s Director of Marketing and Communications, she heads up the Marketing and Communications Directorate which brings together the Brand Marketing and Creative, Communications, and Digital Engagement functions.

She works alongside her teams to develop and implement long-term marketing and communications strategies, setting out the role of digital, brand and communications as strategic enablers for the organisation as well as the role of advocacy in making the organisation and partners even more relevant to key audiences.

Emma has more than 20 years’ experience in driving and leading multi-disciplinary communications, marketing, and brand teams. Most recently she was Director of Brand and Communications at Macmillan Cancer Support, where she launched the award-winning Whatever It Takes campaign, securing the charity's first ever Cannes Lions awards as well as being​ Campaign magazine’s top film ad of 2021. Prior to that Emma led the Media and PR team at Shelter, delivering integrated communications to support the charity’s advocacy and fundraising activities.